Intercom vs Kustomer

September 29, 2024 | Author: Sandeep Sharma
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Intercom
Customer messaging platform which allows businesses to communicate with prospective and existing customers within their app, on their website, through social media, or via email.
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Kustomer
CRM for Customer Service that makes personalized, efficient and effortless customer service a reality. Real-time, actionable views of customers. Continuous omnichannel conversations. Intelligence that automates repetitive, manual tasks.

Intercom and Kustomer are, as far as anyone can tell, two customer service platforms with grand aspirations of enhancing your interactions with those peculiar creatures known as customers. Intercom, being the sort of platform that might sidle up to you at a party and offer you a personalized drink recommendation based on a detailed analysis of your preferences (and probably your shoe size), excels at proactive customer engagement. Its chatbots are like eager interns, tirelessly messaging away in-app and out, aiming to make SaaS companies feel that their customers are not only satisfied but slightly charmed by the whole experience.

Kustomer, on the other hand, is more like that friend who can magically juggle all your appointments, transactions and conversations into a single, coherent monologue. It’s the all-seeing, all-knowing customer service oracle, integrating data from every imaginable channel into a unified view that would probably give a lesser platform an existential crisis. Omnichannel support? Workflow automation? AI-driven insights? Check, check and check. If Intercom is the friendly conversationalist, Kustomer is the efficiency-driven wizard behind the curtain, ensuring everything runs like clockwork while still pretending it’s all about customer satisfaction.

In short, if Intercom is the warm, slightly overenthusiastic host of your customer engagement party, Kustomer is the diligent event planner who knows exactly where everyone is, what they need and how to get them out the door with a smile before the cake runs out. Different roles, equally important, but for entirely different types of chaos management.

See also: Top 10 Helpdesk software
Author: Sandeep Sharma
Sandeep is a marketing expert with a wealth of knowledge in various domains: customer relationship management, social media management, advertising, search engine optimization, website building, Sandeep has established himself as a multifaceted professional. He honed his skills while working at Salesforce and Hubspot, where he gained invaluable insights into the industry. Now, as the proud owner of a small advertising consulting agency, Sandeep continues to provide innovative and effective strategies to businesses, helping them thrive in the competitive landscape of digital marketing. You can contact Sandeep via email sandeep@liventerprise.com